Luis Garcia is a proven leader in digital education and technology, with over 25 years of experience scaling innovative learning solutions. As President and Co-Founder of PETE, he is leading the charge in revolutionizing workforce training through AI-powered learning. Luis has a track record of transforming early-stage edtech ventures into high-growth businesses, specializing in go-to-market and commercial execution.

Before PETE, Luis played a pivotal role in transforming Full Sail University as VP of Full Sail Online, where he spearheaded the university’s online expansion, growing enrollment to over 12,000 students and generating $180M+ in annual revenue. Later, as VP of Emerging Technologies, he led the expansion of gaming and technology programs, driving a 130% increase in enrollment and boosting annual revenue from $40M to over $60M in just 3 years.

Luis is deeply invested in shaping Florida’s tech ecosystem, serving on advisory boards for organizations like the Orlando Economic Partnership’s Tech Council, the VR/AR Association, and Orange County Government. A passionate advocate for AI-driven learning, Luis frequently speaks on topics like generative AI in workforce training, the future of AI in business, and scaling high-growth startups. His expertise and leadership continue to drive innovation in the learning and development space, helping businesses future-proof their workforce training strategies.